Rosie the Riveter rose to fame during WWII as a cultural icon used in wartime propaganda to encourage women, mainly housewives, to enter the workforce and bolster the war effort. Rosie actually came out in both song and film first. The poster from which this image came from was forgotten for decades until it was rediscovered in the 1980s. Join the movement and remember that you can do anything with this awesome water bottle.
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